Resume

My professional experiences.

Skills

Business

Technical Client Integrations

Client Onboarding

Solution Engineering

Analytics (App & Web)

Campaign Tracking & Measurement

MMP Integrations

Ad Campaign Management

Account Management

Process Documentation

Data Science

Data Analysis

Data Visualization

Skills

Technologies
Rest APIs 90%
Django 85%
HTML 80%
MS Excel 90%
AWS 75%
Python 70%
CSS 60%
Java 60%
SQL 60%
JavaScript 30%

Summary

Burak Coşar

Highly skilled marketing & ad tech professional with 6 years of experience driving brand awareness and revenue growth through innovative strategies and data-driven campaigns. M. Sc. Software Engineering graduate with enhanced technical expertise and drive for digital innovation.

  • London, UK
  • contact@burakcosar.com
  • www.burakcosar.com

Education

Master of Science in Software Engineering

2022 - 2024

Boğaziçi University, Istanbul, Turkey

Bachelor of Arts in Translation & Interpreting Studies

2010 - 2015

Boğaziçi University, Istanbul, Turkey

Professional Experience

Performance Strategist

June 2025

Liftoff Mobile

  • Recently joined the amazing team at Liftoff Mobile to contribute to driving success in mobile app advertising campaigns.

Campaign Manager

March 2020 - November 2022

Digital Turbine

  • Ensured all campaign requirements, assets, and technical specifications were in place prior to launch.
  • Set up and built the media plan for programmatic DSP campaigns.
  • Optimized programmatic campaigns to meet client KPIs and drive revenue growth/retention.
  • Monitored performance, delivery, reporting, and optimization.
  • Shared campaign performance insights and made recommendations for improvement opportunities.
  • Lead technical processes of campaign launches in the region.
  • Supported MMP and third-party integrations.
  • Joined client & internal meetings and troubleshoot technical problems.
  • Conducted technical campaign analysis and health checks.

Digital Marketing Specialist & Translator

October 2018 - March 2020

Freelance

  • Created and maintained HTML and WordPress websites.
  • Optimized websites for search engines (SEO).
  • Monitored website traffic and campaign performance using Google Analytics and Google Search Console.
  • Planned and created PPC campaigns on Google AdWords.
  • Maintained and monitored social media campaigns on Facebook Creator Studio, Facebook Business Manager, and LinkedIn Campaign Manager.
  • Translated and adapted digital marketing content for different languages and cultures.

CRM | Marketing Automation Expert

December 2017 - November 2018

NMQ Digital

  • Developed and implemented marketing automation campaigns using Oracle Eloqua.
  • Created dynamic forms and landing pages using HTML/CSS/JavaScript.
  • Configured and managed email campaign flows.
  • Organized and managed user segments.
  • Executed A/B tests and monitored the campaign process.

Web Content Editor

August 2016 - January 2018

NMQ Digital

  • Created responsive web pages using Adobe Experience Manager.
  • Maintained, updated, and troubleshooted technical issues with web pages.
  • Optimized web pages' SEO and UX before deployment, in alignment with the checklists and reports created by authorized departments.